by Denise | Apr 14, 2021 | Blog
Understanding how consumers search online for information, products and services has always fascinated me since I was first introduced to the world of search marketing a decade ago. Since then, I’ve regularly used keyword tools such as Google’s Keyword Planner to...
by Denise | Sep 25, 2020 | Blog, Digital Audit, Digital Strategy, Marketing Strategy
Denise Hamill, owner of Lurgan based Digital Den Marketing is one of the first 100 professionals in the world to become an accredited advisor in a globally recognised marketing model that will help businesses plan a recovery from the devastating economic impact of the...
by Denise | Aug 6, 2019 | Blog, Marketing Strategy
Do you have a marketing strategy for your business? A marketing strategy is designed to support the fulfilment of your business objectives and create a long-term sustainable competitive advantage. But it’s a large and challenging piece of work and not every company...
by Denise | Nov 24, 2016 | Blog, Business, Copywriting, Digital Audit, Digital content, Digital Strategy, Mentoring, Project Management, Training
When we think of ‘middle men’ (or women) in a business context, insurance brokers and financial advisers may spring to mind. For some, the instant reaction to the ‘piggy in the middle’ scenario can be somewhat negative – ‘it’ll cost me more you may say’ or ‘can I...