by Denise | Aug 6, 2019 | Blog, Marketing Strategy
Do you have a marketing strategy for your business? A marketing strategy is designed to support the fulfilment of your business objectives and create a long-term sustainable competitive advantage. But it’s a large and challenging piece of work and not every company...
by Denise | Nov 24, 2016 | Blog, Business, Copywriting, Digital Audit, Digital content, Digital Strategy, Mentoring, Project Management, Training
When we think of ‘middle men’ (or women) in a business context, insurance brokers and financial advisers may spring to mind. For some, the instant reaction to the ‘piggy in the middle’ scenario can be somewhat negative – ‘it’ll cost me more you may say’ or ‘can I...
