10 Search Listening Tools to Understand Search Intent

10 Search Listening Tools to Understand Search Intent

Understanding how consumers search online for information, products and services and the intent behind their searches is key to identifying the right keywords to target and the content to create. Here are 10 tools I’ve been exploring to access search information and draw insights from to support search engine marketing and content strategy development.

B2B Digital Marketing is More Than Social Media

B2B Digital Marketing is More Than Social Media

Many businesses are familiar with, and put considerable emphasis on social media as a digital marketing tactic to promote the products and services of the business to other business customers but your strategy should include more. Consider your website strategy, content marketing and SEO.

5 Networking Tips for Members of Networking Groups

5 Networking Tips for Members of Networking Groups

Networking is about building mutually beneficial relationships through leveraging both business and personal connections to help your respective businesses thrive.  Read five networking tips to help you stand out from the crowd and become a memorable contact.

5 Marketing Strategy Mistakes Companies Make

5 Marketing Strategy Mistakes Companies Make

A marketing strategy is designed to support the fulfilment of your business objectives and create a long-term sustainable competitive advantage. But it’s a large and challenging piece of work.  Don’t let your business fall foul to these common marketing mistakes.

Spring into Summer with a CIM Award in Integrated Communications

Spring into Summer with a CIM Award in Integrated Communications

Have you embarked on a career in marketing or fallen into one, but haven’t undergone formal marketing training? A CIM qualification will put you on the right path on your career journey. Start in April and you could have a professional marketing qualification by summer.

How Well Do You Perform in Your Field?

How Well Do You Perform in Your Field?

Denise Hamill of Digital Den Marketing is a member of Newry Junior Chamber (NJC) and has led the event marketing and management plans for upcoming event, ‘Perform in Your Field’ which takes place on Wednesday 19th September.

Start Blogging!
Are you ready to plan and create great content for your blog? Digital Den can assist you to create and publish your monthly schedule of content, freeing you up to focus on other aspects of your business.